Useful Tools
Google Toolbar
This downloadable toolbar displays the (somewhat outdated) Google PageRank of each webpage you visit:
http://toolbar.google.com
Link Popularity Checkers
For any webpage, ToolURL reports the number of inbound referral links (they call them backlinks) that are influencing rankings at Google, Yahoo, MSN, AlltheWeb, and AltaVista:
http://toolurl.com/back-links/linkanalyser.php
Marketleap reports the number of inbound referral links from Google, Yahoo, and MSN overlayed with comparisons to the link popularity of similar websites:
http://marketleap.com/publinkpop
URLTrends reveals historical link popularity trends, social bookmarking trends, and search engine ranking trends. URLTrends tracks and reports historical link popularity data from Google, Alexa, Yahoo, MSN, AlltheWeb, Altavista, Teoma, IceRocket, Furl, and Del.icio.us:
http://urltrends.com
Page Rank Search
For any keyword, search for allies and opponents among the top 100 websites, sorted by Google PageRank or relevance:
http://seochat.com/seo-tools/pagerank-search
Link Harvester
Analyze up to the top 1,000 links that point a website or webpage, organized by educational domains, government domains, and commercial domains. A deep linking index is also displayed:
http://linkhounds.com/link-harvester/backlinks.php
LinkMaps
LinkMaps will query major search engines to create a list of external webpages that link to your website and then will submit that list in a file so that search engines will more fully index the webpages that link to you. This will increase your visible link popularity, which should lead to increases in your search engine rankings:
http://bruceclay.com/web_linkmaps.htm
ARELIS
ARELIS is produced and marketed for webmasters who participate in reciprocal link exchanges (which I recommend against.) However, I still like (and personally use) ARELIS for its automated link research and contact management features. By customizing the email templates, it's possible to use ARELIS to request one-way, inbound links:
http://axandra-link-popularity-tool.com/
Caphyon Advanced Link Manager
Caphyon's link manager helps you track the external webpages that link to your website, ally websites, and opponent websites. The software replicates manual searches and is search engine friendly, gathering data using Google and Yahoo APIs:
http://advancedlinkmanager.com
Link Price Calculator
Although I do not recommend buying text links, this tool estimates the commercial value of receiving a referral link from a relevant webpage. Don't accept the estimated value as gospel. Instead, use the estimate as a gauge to determine how much effort it's worth expending to request a free link from that webpage:
http://seochat.com/seo-tools/link-price
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