Recommendations
Define a Meaningful and Measurable Objective
The first step in starting an Affiliate Program is to define the outcome that will trigger a payment to your Publishers.
Advocacy outcomes worth paying for include convincing your website visitors to:
- sign a petition
- join your mailing list
- email a form letter to a government official
- download an educational poster
- print an issue-related lesson plan
- buy merchandise bearing your organization's logo
- register for your online class
- sign-up to volunteer for you
- email your informational article to a friend
